Monday, January 23, 2012

NEETA LULLA UNVEILS HYPNOTIC HYDERABADI COLLECTION


Fashion Designer Neeta Lulla Unveiled the
Hypnotic Hyderabadi Collection 


The New Year was the Time for Bollywood Fashionistaa’s to unveil the Legendary Fashion Neeta Lulla’s heritage craftsmanship Hyderabadi Collection at Dr. Alka Nishar’s Aza, Juhu. Dr.Alka Nishar wore a Neeta Lulla's and looked serene and elegant, hosted a perfect evening at palatial Aza with live music, the resonance of the santoor added to the flavour of Hyderabadi collection. The Bollywood Czarina embraced the Preview of Neeta Lulla’s Collection were Genelia D’Souza, Hrishita Bhatt, Ananya Banerjee, Shilpi Sharma, Poonam Dhillon, Shibani Kashyap. Narmaadaa Ahuja looked gorgeous walked in with Sunita Ahuja, Shifanajlai Rao,Aana singh, Amy Billimoria, Tejaswani Kolhapure, Madhureema Nigam, Krishka Lulla, along with Nishka Lulla. Dr. Alka Nishar proved to be Best Host. 

The Preview was a Special Wine – N – Cheese event on the momentous occasion for invitees ranging from prominent celebrities and socialites. Neeta had showcased contemporary churidaars, lavish lehengaas and scintillating sarees symbolizing a perfect blend inspired by the historical Hyderabadi palaces and modernistic motifs. The elegant garments pay poetic tribute to the rich craftsmanship traditions of Hyderabad including the famed zardosi. The collection was an array of couture, including short angarkhas and anarkalis, using beautiful fabrics like georgette, chiffon and raw silk with vibrant, elegant colors. It was a perfect traditional, royal Hyderabadi collection. The Collections stole the heart of everyone present at the preview. 

PRESS RELEASE

Neeta Lulla to Unveil Hypnotic Hyderabadi Collections At Dr. Alka Nishar’s Aza Juhu. The New Year is time for the czarina of Bollywood fashion to unveil the heritage craftsmanship that the royalty personified city of Hyderabad is renowned for! Neeta Lulla, the designer of choice in the celebrity and socialite circles, is previewing a hypnotic Hyderabad collection at Aza boutique, Juhu, Mumbai. Dr. Alka Nishar will host a special wine-n-cheese event on the momentous occasion for invitees ranging from prominent celebrities and socialites. Neeta has made contemporary churidaars, lavish lehengaas and scintillating sarees symbolizing a perfect blend inspired by the historical Hyderabadi palaces and modernistic motifs. The elegant garments pay poetic tribute to the rich craftsmanship traditions of Hyderabad including the famed zardosi. 

The collection was an array of couture, including short angarkhas and anarkalis, using beautiful fabrics like georgette, chiffon and raw silk. The collection is colourful, vibrant, true to passion and opulence, stylish, simple yet wearable. It is a combination of specially coordinated oriental print and colourful embroidery. It includes a practical elegant and vivacious bridal collection that is designed for women of 2012 with a mind of her own! From simplicity to Hyderabadi royalty, Neeta Lulla has it all to her credit. Neeta Lulla, who has been an active contributor in giving the actors a look to die for, is bringing the best of Jodha Akhbar and Devdas with a distinct Hyderabadi touch. This collection has been tuned them to the richness and charismatic period of royalty in the movies. This time the talented designer has surpassed her own record with a collection also eulogises the the elegant look of Chandni, the underdone colors of Yuva, to the majestic appearance of Paro and Jodha. 

Talking about her new collections, Neeta Lulla says, “The new Hyderabadi collection evokes pristine vision of royalty and nobility whilst being an eclectic fusion of modernity and tradition. It is ideal for the woman of today who doesn’t consider herself to be any less than the queens of yesteryears. It is affordable yet elusive and elitist!” Dr. Alka Nishar adds, “Aza Juhu is privileged to host Neeta Lulla as she unveils her new awaited Hyderabadi collections. Neeta Lulla is a designer par excellence and her interpretation of the fabulous Hyderabadi heritage and culture will be an eagerly awaited one. I am happy that connoisseurs and aficionados who patronize Aza will get a chance to preview Neeta’s exquisite collections first. I am sure it will be a great moment for all of us.” 

Neeta Lulla has dressed the most beautiful and powerful of women. Expertise, clarity and creativity, humility arising from quiet confidence has earned her both respect and clientele of Bollywood's famous women. The White Collection makes women look ethereal in their delectable ensemble as they make their mark. These elegance-personified outfits make women fall in love with them again and again as they are flirty and feminine. They always make women look and feel good about themselves. She has been instrumental in evolving the fashion tastes and preferences of the younger womenfolk towards more diffused fashion. About the Designs: The New Year is time for the czarina of Bollywood fashion to unveil the heritage craftsmanship that the royalty personified city of Hyderabad is renowned for! Neeta Lulla, the designer of choice in the celebrity and socialite circles, is previewing a hypnotic Hyderabad collection at Aza boutique, Juhu, Mumbai.